FOR IMMEDIATE RELEASE
Monday, December 02, 2013

Contact:
Alexa Shook, PacificSource
503-802-5956, ashook@pacificsource.com

More Than 1,100 Duck and Beaver Fans Pledge to Live Healthy by Taking Part in 2013 Pacificsource Healthy Life Civil War Challenge

Pledge to live healthier impacts Oregonians statewide—regardless of their university allegiance—raising more than $7,100 for four Oregon non-profits

(SPRINGFIELD, Ore.)—While only one team prevailed on the field in this year’s Civil War match-up between the rival Oregon Ducks and Oregon State Beavers, 1,118 Oregonians who took part in the third annual PacificSource Healthy Life Civil War Challenge are all winning at living healthier. For their efforts, Healthy Life Challenge participants also helped raise $7,118 for four Oregon non-profits in the form of a $1,500 contribution to each organization from PacificSource plus an additional $1,118 spread amongst them based on pledges.

“Whether they root for the Ducks, the Beavers, or another team altogether, the Healthy Life Civil War Challenge is a way to unite all Oregonians around the common goal of living healthier by incorporating small but meaningful changes into their daily routines,” said Alexa Shook, director of Healthy Life for PacificSource. “And while the challenge itself only lasts for a month, the HealthyLifeChallenge.org site is a year-round resource for ideas on how we can all incorporate healthier living into our everyday lives.”

From Oct. 28 through Nov. 25, Ducks, Beavers, and Oregonians statewide united in friendly competition to encourage, achieve, and take an active role in healthy living. By pledging to take part in the PacificSource Healthy Life Civil War Challenge, participants took steps toward making themselves and their community healthier, while raising funds for four Oregon non-profits.

Over the past month, 1,118 Duck and Beaver fans visited healthylifechallenge.org and pledged to take the PacificSource Healthy Life Civil War challenge, which asked participants to incorporate one or more of the following healthy habits: 

  • Get Moving: Add 30 minutes of physical activity per day
  • Eat Healthy: Eat at least five servings of fruit and veggies per day
  • Kick the Habit: Go smoke and tobacco free
  • Sleep Well: Reduce stress by getting eight hours of sleep each night
  • Relax: Practice deep breathing or other relaxation techniques for a few minutes each day

In addition to making a $1,500 contribution to each beneficiary, for every pledge received PacificSource Healthy Life donated one dollar to these nonprofit organizations that provide prevention and wellness programs. This year’s beneficiaries of the Healthy Life Civil War Challenge included the Boys and Girls Club of Corvallis ($1,774), Morrison Child and Family Services in Portland ($1,606), Eugene Family YMCA ($1,953), and Healthy Beginnings, which serves Central Oregon ($1,785). 

About PacificSource Healthy Life™

Through collaboration with individuals, organizations, academic institutions, and other key stakeholders, PacificSource Healthy Life™ facilitates the adoption and maintenance of positive health behaviors in four key areas: physical activity, healthy eating, smoke free living, and stress management. With programs throughout the Pacific Northwest, Healthy Life is a leader with regard to wellness initiatives that improve the health of the people in the communities that PacificSource Health Plans serves. For more information about PacificSource Healthy Life, visit pacificsource.com/healthylife.

About PacificSource Health Plans

Ranked “Highest in Member Satisfaction Among Commercial Health Plans in the Northwest” by J.D. Power and Associates in 2013, PacificSource Health Plans is an independent, not-for-profit community health plan serving the Northwest. Founded in 1933, PacificSource is based in Eugene, Oregon, with local offices throughout Oregon, Idaho and Montana. The PacificSource family of companies employs 700 people, serves more than 300,000 individuals, and has 6,200 employer clients throughout the Northwest. PacificSource Community Health Plans, Inc. is a subsidiary of PacificSource Health Plans and markets Medicare Advantage products under the name PacificSource Medicare. For more information visit pacificsource.com.

InTouch for Members

Last updated 12/2/2013